Festivaltrack 3:
Het MKB, (studenten)ondernemers en bedrijven staan voor uitdagingen sinds Amsterdam de overgang van een lineaire naar een 100% circulaire economie in 2050 aankondigde. Wat betekent dit voor je bedrijf?
In het kader van de Amsterdam Circular Stategy, gepresenteerd door Eveline Jonkhoff (gemeente Amsterdam), bespreken we de uitdagingen en kansen met Hanneke van de Vijfeijke (Ikea Nederland), Jurjen de Waal (TooGoodToGo) en Adriana Galijasevic (G-Star RAW).
Deze sessie is de eerste in een reeks evenementen van Cumulus Park waarbij we aanwezigen uitnodigen om samen te komen en inzichten te delen over circulaire transformatie.
Program
15:20 – 16:10 Plenair
- Introductie
- Keynote spreker Eveline Jonkhoff
- Paneldiscussie met sprekers van IKEA, TooGoodToGo and G-Star RAW
16:20 – 16:40 Break out sessies
16:40 – 16:45 Wrap up
Speakers
Eveline Jonkhoff – Amsterdam municipality
Strategic advisor & program manager circular economy
Eveline Jonkhoff is responsible for the Amsterdam Circular Economy program which started in 2015 with an in depth research into the potential of a circular economy. Recently the city launched the new integrated 5 year strategy Amsterdam Circular and the first city portrait based on Doughnut Economics.
Hanneke van de Vijfeijke
Country Sustainability Manager IKEA NL
Hanneke van de Vijfeijke enables the ongoing transformation of IKEA towards reaching the sustainability ambitions and goals, using the People Planet Positive Strategy. She entices customers to make sustainable choices, makes the production more sustainable and improves waste recycling to make new products of it.
Jurjen de Waal
Food Waste Campaigner, Too Good To Go
Jurjen de Waal is a campaigner and expert on the field of environmental and social impact of our food. As Food Waste Campaigner at world’s 1# food waste app Jurjen is now building a food waste movement, inspiring and empowering everyone to take action against food waste.
Adriana Galijasevic
Denim & Sustainability Expert
Adriana’s role is of interdepartmental nature. She works closely together with design, R&D, product development, merchandising and sustainability teams to implement sustainable material targets and circular economy innovations within G-Star RAW. To accomplish this, she focuses on driving sustainable research, circular product innovation as well as internal and external education.